Beijing Multifit Electrical Seizes New Globalization Opportunities as China-U.S. Economic and Trade Relations Improve
October 30, 2025, Beijing– Following recent breakthroughs in China-U.S. economic and trade negotiations, including the U.S. decision to cancel some additional tariffs on Chinese goods and suspend the Section 301 investigation, substantial benefits are expected for cross-border trade and manufacturing enterprises. Beijing Multifit Electrical Co., Ltd., a high-tech enterprise focused on the export of electrical equipment and new energy products, has quickly responded to these policy changes and actively adjusted its international market strategy. This opens up new opportunities to expand in the U.S., Europe, and Southeast Asia markets.
Reduced Tariff Barriers and Optimized Export Costs for Electrical Equipment
According to the latest results of the China-U.S. trade negotiations, the U.S. will remove the 10% “fentanyl tariff” and suspend the 24% reciprocal tariff for one year. Additionally, the U.S. has suspended the Section 301 investigation into China’s maritime, logistics, and shipbuilding industries for one year. These measures will significantly reduce the tariff costs for Multifit Electrical’s electrical equipment and new energy components, such as solar panels, exported to the U.S. Meanwhile, international logistics companies like UPS continue to drive cost reduction and efficiency improvements, having saved $2.2 billion through restructuring in the third quarter. The head of Multifit Electrical’s international business stated that the combined effects of improved trade conditions and enhanced logistics efficiency will help the company further optimize its supply chain and enhance its price competitiveness in the North American market.
Rising Demand for New Energy in Southeast Asia and TikTok as a New Channel for Brand Promotion
TikTok’s monthly active users in Southeast Asia have surpassed 460 million, becoming an important platform for discovering new products and learning about brands. Multifit Electrical has been expanding its clean energy market in Southeast Asia in recent years and has utilized TikTok’s short video and live streaming content to showcase its photovoltaic equipment and energy storage systems to users in Indonesia, Vietnam, and other regions. The company’s digital marketing manager noted, “Southeast Asian users’ attention to new energy products is growing rapidly, and TikTok’s content ecosystem has been highly effective in helping us reach end users and channel partners.”
AI Technology Empowers E-Commerce Operations for Electrical Equipment
Russian e-commerce platform Avito has developed the open-source AI models A-Vibe and A-Vision, pushing for intelligent transformation in the e-commerce field. Multifit Electrical has launched AI-based automatic generation of multilingual product information and the development of an intelligent customer service system, which is scheduled to be applied to e-commerce platforms in Europe, North America, and Southeast Asia in 2025. The company’s technical director revealed that AI tools will significantly improve the efficiency of product localization, shorten response times for customer inquiries, and enhance the online transaction experience.
Facing Global Competition, Strengthening the Dual Drive of Technology and Service
In the face of fierce competition from platforms such as Sea and TikTok Shop in the e-commerce sector, Multifit Electrical adheres to a “technology development + localized service” strategy. On the one hand, the company continues to invest in the innovation of new energy products to meet the technical standards of European and North American markets. On the other hand, it leverages intelligent tools to optimize cross-border e-commerce operations and establish a responsive overseas service system.
Company Development and Future Outlook
Founded in 2009, Beijing Multifit Electrical Co., Ltd. specializes in the research, development, manufacturing, and export of electrical equipment, new energy products, and solutions. The company’s business covers markets in Europe, North America, Southeast Asia, and along the Belt and Road Initiative. It has been certified as a national high-tech enterprise and holds several international product qualifications. With the easing of China-U.S. trade tensions, Multifit Electrical is poised to take full advantage of the threefold opportunities presented by tariff optimization, growing demand in Southeast Asia, and the widespread adoption of AI technology. The company will continue to enhance its international competitiveness through product innovation and digital operations, further expanding China’s influence in the global electrical and new energy sectors.
Post time: Nov-05-2025